Howard Panes is the pioneer of the electronic cigarette. He created a company called Logic, which brought the disposable e-cig to the American public. After selling Logic to Japan Tobacco, Panes launched a 3-minute-per-day ab product with Don Brown, the inventor of the Ab Roller, which did over a billion in sales. It’s called the Stealth Body Fitness. It gamifies your workout with an app and it’s now revolutionizing the fitness industry around the world.
However, 7 short years ago, life for Panes was far different. He was $600,000 in debt with a line of credit for his gym that was tapped out. He had no money left. In fact, it was so bad that the bank took his house in a short sale. Even worse? He went through a messy divorce.
Imagine this for a moment. Before starting Logic, Panes was 42-years old. He was essentially broke and on the verge of bankruptcy. In fact, in order to start Logic, he had to borrow $10,000 from his dad. Can you imagine that? It’s one of the most famed rags-to-riches stories in America.
Today, Panes collects hypercars. He’s a fervent collector of McLarens, Porsches, Ferraris and also American muscle cars. He loves them all. And he has the means to keep collecting them into the very near future. In fact, I recently went on a trip with Panes to London where he configured his third McClaren, which is the Senna. At home, he has the McClaren P1 and the 675LT Spider. Aside from the Senna, he also has Hennessey’s new Venom F5, amongst many other cars, on the way.
Source: Wanderlust Worker